When it comes to serving customers the right way, never assume that you know it all. What you researched and recognized a year ago might not always apply to the present-day scenarios. Consumer trends are changing constantly at various levels and keeping an eye on that change is crucial. The best market research companies in […]
Whether you are a newbie on the grounds or an old established player, market research is something that will benefit you regardless of where you are in your business journey. The top 10 market research companies in Dubai, advise businesses to perform regular audits and surveys to stay aware of all the knows and how’s […]
What is Online Focus Groups Discussion Online focus groups discussion is an innovative qualitative market research method that enables companies and brands to explore ideas with participants in-depth using online meeting platforms. Online focus groups are gaining attention because they are cost-effective and faster than in-person focus groups. Traditionally, in-person focus groups are typically held […]
Author: Nadine Touma Nadine Touma is a consultant in Insights, Strategy & Innovation based in Dubai. In her blog, Let’s talk business, she shares her 20 years experience in the corporate world and 5 as an independent consultant with real-life stories, simple advice and a no-nonsense approach that characterizes her work Original Post Powerful insights […]
After the pandemic-driven slowdown in global travel, trade, and tourism, the UAE economy is set for faster growth. The UAE policymakers spent billions of dirhams to stage the Expo 2020 during tough times, which is an achievement. Now, the UAE has taken the global center stage, and no doubt the Expo will raise the profile […]

