Category: Market Research

Eye tracking is one of the most fascinating tools for driving market research. Eye tracking technology is mapping what a consumer is looking at. Consulting companies in Dubai have realized that there is a huge gap between what consumers say and what they actually feel. Hence, it is extremely critical to understand consumer behavior. Eye […]

With the advancement of new technologies, there’s a constant change in business strategies and marketing techniques. Only one thing remains the same, and that is the need for insights and market research. If you follow a particular process, conducting the market research isn’t that expensive, and the best market research company can help you succeed […]

Are you a business owner? Do you want to learn the best tips on conducting practical market analysis in your industry domain? If yes, let’s hit the books and let me take you through all the essentials of devising a plan for analyzing your target market. Market Analysis is a strategic method that puts a […]