Articles & News

March 13, 2026

The Eid Fragrance Effect: Understanding the Spike in Perfume and Attar Demand in UAE

Eid in the UAE is a time when cultural traditions and consumer behavior align, with fragrance consistently emerging as one of the most valued elements of celebration. In…

March 6, 2026

After Iftar: Mapping the Rise of the Ramadan Night Economy in Dubai and Riyadh

In Dubai and Riyadh, the hours after Iftar mark the busiest stretch of the day for commerce. Between Taraweeh prayers and Suhoor, activity intensifies across the city: shopping…

February 26, 2026

Why Early-Year Travel Patterns Are Changing Among UAE and Saudi Residents

The start of 2026 is highlighting important shifts in how residents of the UAE and Saudi Arabia plan their journeys. Traditionally, the first quarter was seen as a…

February 19, 2026

The Trust Equation in GCC E-Commerce: Why the Last Mile Now Determines Loyalty

The online retail market in the Middle East has entered a defining phase, marked by rapid digital adoption, evolving consumer expectations, and a surge in cross-border transactions. Within this landscape,…

February 12, 2026

A Distinct Consumer Segment Reshaping Urban Demand: Singles in the UAE

Single professionals have long been present in the UAE, but their economic influence has become more visible over the past decade. As Dubai and Abu Dhabi continue to…

February 6, 2026

Family-Led Growth: How Saudi Arabia’s Leisure Sector Is Evolving Under Vision 2030

Leisure activities in KSA are being strategically expanded under Vision 2030, with giga-projects, cultural initiatives, and modern destinations designed to diversify the economy and enhance the quality of…

January 29, 2026

The Shifting Role of Loyalty Programmes in the UAE: What Consumers Expect in 2026

Loyalty programmes have become one of the most important levers for brand growth worldwide, and the UAE is emerging as a market where their impact is most visible.…

January 22, 2026

How AI Is Quietly Shaping Consumer Decision-Making in the GCC

The GCC stands at the forefront of a profound digital transformation, where artificial intelligence is steadily redefining the contours of consumer engagement. In this region, renowned for its…

January 15, 2026

The Evolution of Co-Living and Sharing Economies in Dubai: What Residents Value in 2026

By 2026, shifts in Dubai’s housing market are being driven less by headline supply figures and more by how residents experience everyday life in the city. Housing decisions…