Market Research
Fully-fledged market research agency with strong fieldwork and a call center. Adopting quantitative and qualitative methodologies.
Data Analysis
Our analysis provides high-quality, data-driven insights to help businesses make informed decisions. We develop dashboards and data apps.
Marketing Services
We provide informed marketing strategies, and are affiliated with digital marketing partners specialized in advertising, social, and branding.
Who we are
Your Research Partner
Sapience is a market research, analysis, and marketing consulting agency based in Dubai, UAE and focuses on the GCC and the Middle East. Sapience is determined to bring meaningful and actionable insights that help marketers and business leaders grow their businesses.
Market Research at the Core
Business Knowledge & Understanding
Market Research and Data Analysis
Technology and Software Solutions
What our clients say about us!
Testimonials
Medcare Hospitals & Medical Centres worked with Sapience Consultancy to carry out a brand health tracker in the UAE. The team immediately understood our requirements and they recommended the best viable and practical methodology to meet the demands of the research. The Sapience team was easy to reach, enthusiastic, and worked hard to bring the project in on time and budget. The valuable study has given Medcare a benchmark for future communication and engagement with our patients to continue to make a positive impact on their medical care.
Andre Daoud
Group CEO at Medcare Hospitals & Medical Centres
Sapience has been one of our preferred market research agencies for B2B research for the past three years. We are very impressed with their processes right from project kick-off, to data collection by the most seasoned interviewers, to data processing, all the way up to the final deliverable. Throughout projects, communications, progress reports, and interim deliverables have always been up to the mark. They always have a clear understanding of our research objectives, and in the end, we always get what we are looking for flexibility, timely deliverables, quality data, and cost-effective service.
Ashraf Ghazzawi
Head of End User Research, MENA and Turkey at IDC
Sapience is providing us a comprehensive mystery-shopping program to evaluate our customer experience across all our communication channels and helping us in raising the quality of service. The team's dedication to delivering high-quality work is evident in all aspects of the project. They also make it easy for us to track results on a beautiful custom-tailored dashboard.
Firas Hatoum
Customer Service Manager at Aafaq Islamic Finance
These guys did great work in helping us gain actionable insights into KSA and UAE. Their qualitative and quantitative research provided Mercedes-Benz deep insights into consumers’ behavior, needs, concerns, perception, and attitudes. Also, the simulation tool they built for conjoint analysis and the price-features tradeoff in the SUV segment is awesome!
Farah Hamdan
Marketing Strategy at Mercedes-Benz Cars Middle East
We had a great experience with the sapience team. They provided us with creative thinking, spot-on analysis, fast turnaround, and excellent advice on way forward.
Nisrine Ghazal
CCO at Saudi Media Company
When it came to understanding our target market and mapping out consumer behaviors, we knew we needed a partner with deep insights and a holistic approach. Sapience was our top choice, and they exceeded every expectation. The team at Sapience provided us with data-driven insights, clear analytics, and actionable recommendations that truly transformed the way we approached our market strategy. Their dedication to uncovering genuine consumer truths is unparalleled. We're not just armed with data; we're equipped with knowledge.
Gerard Boyodjian
Head of CMI at Beiersdorf
My experience with Sapience Consultancy was outstanding. Their professionalism, quality work, and clear communication were exceptional. With meticulous attention to detail and responsiveness, the team delivered top-notch results. I highly recommend them for their exceptional research services and look forward to future collaborations.
Maya Nakad
Group Head of Marketing at Arabia Insurance
Featured Projects
Latest Case Studies
We present the following case studies that exemplify the solutions and services we are providing across our customer base.
Evaluation and Concept Testing for a Proposed Pharmacy Mobile Application
Understanding Consumer Behavior: A Deep Dive into the Canned Food Industry
Customer Satisfaction for a Leading Bank in UAE
What We Do
We help solving business and marketing problems by using market research, data analysis, mathematics & technology.
Insight and Trends
Articles & News
Follow our latest news and thoughts which focus exclusively on insight, industry trends, top news headlines.
September 16, 2024
How Market Research Drives Strategic Storytelling for Brand Success
September 9, 2024
Navigating Aspirations, Behaviors, and Insurance Needs of Expats in the UAE
May 9, 2021