Confectionery: Consumer Behavior
Consumers have certain common needs and attitudes. This allows us to segment them into different interest groups for companies.
Gaming Preferences in the Arabic Region
In a bid to comprehend gaming preferences within the Arabic-speaking community, Sapience undertook an extensive research project for a…
Healthcare in the UAE
Sapience conducted a qualitative research study on behalf of one of the leading healthcare providers in the UAE. The…
B2B Research: Cloud Computing in UAE
Sapience undertook a comprehensive study of the adoption, usage, and perception of cloud computing among businesses in the UAE.
Malls in Riyadh – A Cultural and Consumer Perspective
This case study delves into understanding the drivers, needs, and occasions that fuel the mall visits for its residents,…
Decoding Cosmetic Preferences
With the beauty industry’s rapid evolution and growth, understanding consumers’ makeup habits and preferences has become imperative for brands.…
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