About Us
SAPIENCE: Transforming Businesses through expert Market Research & Data Analysis
Founded in 2015 and based in Dubai, Sapience is a premier market research and analysis firm serving the Middle East & North Africa region. Through our deep expertise in research, consumer insights, data science, and integrated dashboard tools, we deliver comprehensive market insights and strategies that precisely cater to your business’s unique requirements.
We specialize in pinpointing and tackling intricate business hurdles, providing tangible solutions via in-depth market research combined with cutting-edge marketing and media advisory services. Allow Sapience to equip your business with the knowledge and resources needed to thrive in the contemporary competitive environment.
What Makes Us Different
Cultural Relevance
And local market understanding by natives from GCC, Levant and North Africa.
Diversified Knowledge
Built from experience across different industries and functions within organizations.
International Experience
Coming from our strategic partnership that allows us to bring advanced analytics and technologies.
Meet Our Team
Our research team excels at designing and executing robust methodologies that uncover meaningful insights. Our consultants turn these insights into strategic recommendations, guiding clients through complex decisions. Meanwhile, our fieldwork team ensures seamless data collection, maintaining quality and integrity throughout. Together, we deliver reliable, actionable results that empower businesses to thrive.
Rabih Soueidi
Founder & MD
Billur Dokur, Phd.
Senior Researcher
Allwyn Dsouza
Senior Researcher
Dinesh Baria
Business Development
Wajih Bukhari, Phd.
Senior Consultant
Nicholas Saliby
Senior Consultant
Jessica Terzian
Researcher
Ghassan Al-Haddad
Head of Fieldwork
Sedra Al Sabban
Fieldwork Coordinator
Janice Fernandes
Finance Manager
Results Driven Solutions
We help marketers and business leaders solve the following types of problems: